The Development Opportunity for Waterproof Industry, Mortar Waterproof Agent for Splendid Prospects

By www.bmlink.com

July 8,2011

Speaking to reporters on interview, China National Building Waterproof Association President Zhu Dongqing said “China building waterproof industry was still in the stage of small scale, law industrial concentration, nonstandard and immature market competition. Most of enterprises’ ability of innovation was unsufficient and whole industrial engineering level was not high.” It’s the current situation and opportunity of waterproof industry.

To retrospect several decades’ development, it has achieved great progress. The appearance of new waterproof brands created a competitive and developed business platform. In recent years, different new style waterproof material appeared and subdivided the market. The successful operation of brands accounted for strong market share promptly and subverted the traditional waterproof market living status and developing way. This industry presents the structure of diversification and more competition.

The key of core competence is innovation with opportunity and challenge.

Any industrial development all coexist the opportunity and challenge. Waterproof industrial booming development can be improved only grasping opportunity to brave difficulties. If people want to change the structure of small scale, dispersion and weakness, it requires not only bravery but also enterprises’ core competence. What’s the key of  core competence? Is it the superior products, rich enterprises capital or unique brand effects? All above are one-sided. The core competence reflects innovation finally.

The developing history of Mortar Waterproof Agent abroad

The technique of higher fatty acid waterproof agent was rooted in Japan. Owing to the character of good waterproof function, long life , simple construction, security and environmental protection, it was used generally in developed districts, such as Europe, America，Japan and Korea and so on. In China, it’s gradually imported, gained favor of domestic professionals and supplied in numerous important projects, which gained satisfying effects. Since be imported in China, it has changed the method of traditional waterproof construction and brought witnessed reformation to the construction technology, which could be used in waterproof and dampproof parts, such as kitchen and bathroom, balcony, basement, tunnel, impounding reservoir, storage, roofing garden ,etc. The basic waterproof level will not be changed having permanent waterproof effects and solved the leakage problems of building thoroughly.

Laoya’er Mortar Waterproof Agent entered into domestic market several years. Because of the character met the customers demand, it was sold very well in the market and became the industry benchmark for opening new situation of industrial development. The mortar waterproof agent is one kind of long-acting, strong cement-base agents without any impact to mortar stability and durability, which can prevent water droplets gap appeared in mortar, reduce dry shrinkage, inhibit the crack, and improve mortar strength and increase adhesion of the mortar.

Laoya'er Mortar Waterproof Agent rises into the Industry Benchmark

Waterproof mortar is not only used to waterproof and antiseptic, but also leaking stoppage and repair, dispense with screed-coat as protective layer, which can be finished within one day.

Mortar waterproof agent uses short time and comprehensive cost is low, which can be applied in the moist or dry base. It has excellent mechanical properly, with the characters of daylight-resistance, ozone-resistance, grease resistance, acid, alkali and chemicals corrosion, heat-resisting, deformation resistance, anti-vibration, abrasion resistant, good gas tightness and water—resistance, strong adhesion, nontoxic and innocuity which applied in watering place with security construction and simple.

The Development of Mortar will represent the General Market trend.

Mortar waterproof agent was sold in domestic several provinces and approved by engineering and decorative company, dealers and general tiler. It’s owing to the excellent quality of mortar. The innovative products are lived for complying with market demand. The products can service the customers which meet the real market demand. It follows that mortar waterproof will open the new era of waterproof industry development which represents the general market trend.